Independent jewelers are always looking for features and benefits that can make us stand out high above other stores and the national chains. I had a chance to visit with Tara Smith, Manager at Jim Kryshak Jewelers in Wausau WI about how they utilize the Preferred Jewelers International warranty program to both close more bridal sales and gain new customers. This is not an advertisement. It is merely to inform you of a wonderful option to grow your bridal business. Jewelry Store Training website.