Category Archives: Store Meetings

Train Your Team – WEASEL WORDS

Is your team using Weasel Words? Are they confident in their presentations or are they using words that send customers packing? Show this video to the staff and let them do some self evaluation. I must warn you that a sales staff that is regularly trained tends to grow. For weekly training videos just like…

#1 Millennials Speaker Jason Dorsey

Jason Dorsey spoke about reaching Millennials at the JCK Show.  Here is a great video of Jason that you should show to everyone in your jewelry store. https://www.youtube.com/watch?v=RcZieFwXZio

Why you’re stuck and how to get to the next level

I have a huge amount of respect for Roy Williams. Today I opened up his Monday Morning Memo and he clearly addressed the troubling question I’ve been getting for years, “Jimmy, why am I stuck here and what do I gotta do to get to the next level?” Read the following excerpt from Roy VERY…

The Preferred Jewelers Warranty

Independent jewelers are always looking for features and benefits that can make us stand out high above other stores and the national chains.  I had a chance to visit with Tara Smith, Manager at Jim Kryshak Jewelers in Wausau WI about how they utilize the Preferred Jewelers International warranty program to both close more bridal sales and…

#136 – Looking Back and Looking Forward

Today we take a look back and give ourselves a grade on a few aspects of our jewelry careers. A little self analysis and discussion will set us up for a great new year. Here are your notes and quiz. Notes in PDF form. Click here for the download page of this meeting. If you…

#126 – Creating a WOW habit for your customers

Here’s a FREE TRAINING session we did with our friends in Lockport New York on creating new WOW habits for our customers. When George Fritz from Mills Jewelers sent me his “Take the Green Path” email about changing habits in his jewelry store, I had to share it with all of you. Here is the…

#102 – Cash Flow

This meeting discusses steps owners, managers and sales staff can take to create healthy cash flow in their jewelry stores. Click here for your notes and quiz. Click here for the download page of this meeting. If you aren’t currently signed up for our weekly store training, click below to get started. LEARN MORESIGNUP

#88 – Selling the lines that don’t sell

We all have ’em, that jewelry line that sits there day after day, the one we take down and put out every day that doesn’t sell. The ‘Dogs’ CAN be sold. Today we discuss a few ideas to make ’em go bye bye. Here are your notes and quiz. Click here for the download page…

#82 Year End Attitude Check

Remember Zig Ziglar? I love this guy. Today we do a little Zig exercise that will be great for all of our attitudes. Click here for the download page of this meeting. If you aren’t currently signed up for our weekly store training, click below to get started. LEARN MORESIGNUP